Today, I want to share a gadget that many people might do not know about it. This product is a product only for people who like selfie and mostly Asia girls know about it, like Japan, China and Taiwan.
This product that I want to share is a camera produced by Casio, it has many generations of these camera, Casio TR-150, TR-350 and until now the latest is TR 60.
Casio TR 60.Photography. Retrieved from http://www.nmplus.hk/home/wp-content/uploads/2015/04/opening12.jpg
So, what is so special about this camera? As it cost more than 3k, which is cost more than a DSLR!
In mandarin, this camera is so called a Magic Selfie Camera which every girls nowadays would like to own one.This camera only has 11.1 megapixels, which is so much lower than any latest digital camera. This camera makes every girls crazy about it because it can turn anyone into a beauty. It can automatically make a person turns pretty, fair and it also can helps to make up by only one-click on the make-up mode. Everything can just be done with a click. It can 'create' a BEAUTY by enlarge and brighten the eyes, make the face slim and turns the skin fair, so is it really a Magic Camera? It can turn any so-so looking people to a beauty!
Besides, this camera's design is very interesting, it looks like a normal camera, but it has a frame which allow it to stand and it also can turn 270 degree. This specification attract girls who is alone and do not have friends who help them to take photos, so the camera can just stand by its own on the floor or table. They no need other's people help to capture photo anymore.
The designer is so brilliant in creating this camera and it successfully attract so many Asian girls. Their marketing scope is only focus on female and it is a very success marketing technique. They design these camera into a creative look and also use sweet color that liked by female to attract them. All the color that available is so nice and sweet, like pink, tiffany blue, peach color and purple. This color is so popular among girls and is so pleasant that can make people to become cheerful.
Casio TR 60.Photography. Retrieved from http://rs.sinahk.net/ca/9/2015/04/21/6/662f99ed006a816d2c7ad0ba6bc7336c.jpg
Casio EX-TR 50.Photography. Retrieved from http://cdn.lowyat.net/wp-content/uploads/2014/11/Casio-Exilim-TR-50-Selfie-Camera-06.jpg
As the photo attached above, this camera also comes with a limited edition of box which is use to store the camera. The box looks very luxurious and it is 'LIMITED EDITION', a key word use to attract consumer and grab for it. For me, as a girl, I do really like this camera, everyone in this world like beautiful stuffs, but I only LIKE it , I do not want to own it because it is a luxury, and its actually cost too much according to the product specifications. A 3k can buy many things, it is such a huge amount for those needy and I would use it to help people who need it if I have these extra money.
In my opinion, I think that this Casio camera is a very successful product and it really produce in a very brilliant marketing tactic, the targeted consumer is only in girls who like to selfie. People nowadays are really too addicted in selfie, they selfie anytime at anywhere. These phenomena actually reflected that people nowadays are not interact so much with each other and they only live in their own world, everyone on the street can be seen that all are using the smartphones and unconcerned about the surrounding around them. These phenomenon is caused by the technology and make every individual to become so indifferent. I really miss those days during schoolmates gathering, everyone is so much happier compared to nowadays which everyone only focus on own mobile gadgets and did not interact with each other although just sit side by side of each other. I do agree that technology really brought many advantages to us but is also distanced the relationship pf people. Hence, during gathering with my friends, I will control myself not to use so much smartphones and focus on the conversation because I believe that it can makes us feel closer to each other and it also will show that I really appreciate the times when we together as the chances for us to be together is lesser.
Lastly, back to the topic, I think that this camera is only create for the narcissism. I will not buy it just to make myself to become pretty in photos.
A beauty is not see by the appearance, a TRUE beauty is from the heart, from the inner self of a person.
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